Bios

Emerging Media Lab is grateful to the following faculty members who are working with the EML team to create new tools and methods to enhance education using emerging media.



Patrick Pennefather
Department of Theatre and Film

Patrick, recently appointed at UBC’s Theatre & Film program in Production and Design, is passionate about bridging partnerships between various stakeholders in the academic, cultural, service and digital media industries. He has facilitated and organized numerous outcome-driven workshops in the resource, entertainment and educational sectors and at conferences like CVR, SXSW, GDC, SIGGRAPH and IndieCade. He’s developed a successful rapid prototyping methodology focused on mentoring teams co-constructing scalable digital prototypes with over 45 companies and organizations (Microsoft, EA, Ubisoft, Blackbird, Finger Foods, Kabam and more) over the past ten years with sessions focused on aligning priorities, research initiatives, vision, strategy, problem-solving and scalability. Institutionally, he has designed and implemented learning with the Master of Digital Media Program, BCIT, Ryerson University, University of Wuhan, Chinese University of Communication, North Chinese University of Technology, UBC and SFU. Within the digital media industry he has facilitated small teams internationally, with Riot Games, EA, Microsoft Big Park, Fujitsu, Procon Mining Safety, Crystal CG China, the City of Fukuoka, NGX, Ballet BC, British Columbia Museum Association, Arts Club Theatre, and British Columbia Lottery Corporation. His research interests and scholarly activities are focused on rapid prototyping for mixed realities as well as designing spatial audio in physical and virtual environments. Whatever the pursuit, he draws from his work as an award-winning sound designer and composer for live and mediated productions having worked on over 250 productions in Canada, the U.S., Europe and Asia.

In the moving target rapidly becoming categorized as xR (substitute x to denote any virtually mediated human computer interface that merges with, augments or hijacks reality), through the MDM Program, Patrick has worked on research-driven projects, public VR projects for good, iPad/mobile VR projects for older adults as a development partner with AgeWell NCE, AR projects with British Columbia Lottery Corporation, small stage dance producer, Virtro VR and UBC Film & Theatre/Arts Club Theatre. He has also written about xR development, is currently researching rapid prototyping xR pipelines, has published in a variety of journals with others in the field of project-based learning and VR, and has presented scholarly work in VR in the area of improving public exposure of VR experiences to the general public.


Dr. Matthew Yedlin
Department of Electrical and Computer Engineering, Faculty of Applied Science

Dr. Matthew Yedlin (B.Sc. Honors Physics, M.Sc. Neurophysiology, Ph.D. Theoretical Seismology) is a Faculty in Residence at UBC Studios and at the UBC Emerging Media Lab (EML). His interests are transdisciplinary and mesh well with emerging media developments. He is passionate about teaching and very committed to putting the A (Arts) in STEM disciplines, a challenge he embraces in the transdisciplinary course, “Nuclear Weapons and Arms Control” which he teaches jointly with Teaching Professor, Dr. Allen Sens in the Department of Political Science. He currently participates in four different projects:

1) Lightboard Development: Matthew has extended the use of the lightboard to include interactions with video, advanced graphics, and interactivity as enhancements to traditional uses. He has used these enhancements in his Nuclear Weapons course, APSC/POLI 337 and in his wave propagation course in EECE, ELEC 311. Together with Saeed Dyanatkar, he has supervised the EECE capstone team, Digital Glass to develop a fully digital lightboard;

2) Physics in VR: A volunteer student team has created a projectile tracking game to help students obtain an intuition for basic projectile motion by using muscular memory to categorize the effects of the different parameters on the resulting trajectories;

3) Teaching Fractions: Together with Kevin Brandt, Principal at Burnaby Schools, and three math teachers from Alpha High School, Matthew is consulting on the development of an escape-based virtual reality game to facilitate the learning of basic fraction concepts that are required in the current curriculum. The VR platform provides and exciting medium for establishing the intuition around basic fraction concepts;

4) The 360 Concert: Matthew’s newest project is being developed jointly with the UBC School of Music and the UBC School of Nursing. This project focuses on music education for aspiring conducting students, on community outreach and on nursing research focussed on making music available to those who cannot attend concerts. The first step was taken on March 9, 2018, by recording, at the Chan Centre, the annual spring concert of the UBC Symphony Orchestra under the baton of Conductor, Jonathan Girard.

Matthew sees a great future ahead for the application of emerging media, in teaching, in research and in connecting the public with UBC’s efforts in all facets of education.


Jon Festinger
Peter A. Allard School of Law

Jon Festinger, Q.C. (LL.B., B.C.L. 1980 McGill University) is a Vancouver based counsel and educator. Jon has taught media, entertainment and communications law topics at the Allard School of Law in UBC for over two decades, as well as teaching at various times at the UBC Graduate School of Journalism, and the Media Studies program at UBC. He is also an SFU Professor of Professional Practice and a faculty member of the Centre for Digital Media, as well as Honorary Industry Professor in the Centre for Commercial Law Studies, Queen Mary University of London.
Jon is the author of the first edition of “Video Game Law” published by LexisNexis in 2005, co-author of the 2nd Edition published in 2012 and Co-Editor (with Professor Gaetano Dimita and Dr. Marc Mimler) of the recently launched Interactive Entertainment Law Review (Edward Elgar Publishing). Jon was “Guest Editor” of a special issue of the University of British Columbia Law Review at (2013) 46:3 UBC L Rev 615, and the author of “Mapping the Electronic Highway: A Survey of Domestic and International Law Issues” at (1995) 29:2 UBC L Rev 199.
Jon began his legal career in private practice, in turn becoming General Counsel and Corporate Secretary of WIC Western International Communications and its subsidiaries including Canadian Satellite Communications Inc. (“Cancom”), Senior Vice President of the CTV Television Network and Executive Vice President, Business & General Counsel of the Vancouver Canucks. Jon practices law through Festinger Law & Strategy and is Media & Copyright Counsel to Broadband TV. He is a Chair of the Board of viaSport B.C., Vice Chair of the Board of The IBD Centre of BC, Past Chair of the Board of Ronald McDonald House British Columbia, and a member of the Law Society of British Columbia’s Rule of Law and Lawyer Independence Advisory Committee.

A more detailed bio is available here.


Steven Barnes
Department of Psychology, Faculty of Arts

Dr. Steven Barnes is the Assistant Head of Undergraduate Affairs in UBC’s Department of Psychology. He is well known for his work related to student mental health and wellbeing. Steven is also an accomplished artist–his current art practice is centered around the production of new media pieces that aim to inspire dialogue on the ways we think about and use modern technologies. He also continues to produce drawings and paintings. Steven is co-author of a best-selling textbook on Behavioural Neuroscience, Biopsychology 10th edition (Pearson).

 

 

Industry Advisors/Mentors

Charla Pereira

Charla Pereira is a senior designer for Microsoft currently focused on 3D experiences. She has been innovating with technology for 25 years professionally and in love with experimentation and storytelling from early childhood. Her first works were creating for both paper and 2D screens in the startup days of the internet for clients such as The Jackson 5 and The Air National Guard, she was one of the first to bring 3D games and interfaces to the internet. When she joined Microsoft she successfully shipped Office 365 and wanted to create for something more than a 2D screen. Her journey continued into designing robotic interfaces for Bill Gates, working with Microsoft Research on reinventing 3D painting, and now experiences in mixed and virtual reality. Her true passion is to invent using true stories, design through experimentation, and create products that empower others to imagine what is possible.


David Clement

David Clement is a serial innovator with over 35 years of experience.  He has held technical leadership roles in organizations including the BBC, CNN, US Department of Homeland Security, Discreet Logic, Wavesine, and many more.  David is fluent in many disciplines including philosophy, business and startup culture, machine intelligence, virtual reality, computer graphics as well as system and software architecture.  David is currently working at a startup focused on improving the physical and social development of youth.  

Derrick Carter

Derrick Carter is a creative director with an extensive background in consumer goods packaging, IP branding and media production in animation. Over a 30-year period working on diverse projects from food and drink, cultural and technology branding, his work has been recognized by several design publications, world and national design organizations and institutions. A decades-long consultancy for Marv Newland, the acclaimed 2D animation director, provided a wide scope of exploration on long and short-form animation, commercials and various media narratives. He is the Managing Director at The Sawmill, a motion capture studio focused on product development for movement science applications and media production software. He likes indie projects.